Senior Manager, Global Product Marketing (m/w/d)

Overview

This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You’ll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.

• Support for Parents
• Continuing Education/ Professional Development
• Employee Heath & Well-Being Benefits
• Paid Time Off
• 2 Days a Year to Volunteer

Success Profile

What makes a successful Marketing team member at Baxter? Take a look at some of the top traits we’re looking for and see if you’re a fit.

• Compelling & Concise Communication
• Creative & Innovative Thinking
• Strategic Planning
• Competitive Intelligence
• Collaborative
• Digitally Savvy

Senior Manager, Global Product Marketing (m/f/d)

This is where your work makes a difference.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride.

Baxter Medical Systems enables excellence in surgical procedures using modern medical technology. Our products help care teams achieve outstanding results in emergency and critical care. Digital systems are automated to allow for surgical staff and multidisciplinary care teams to work efficiently, and devices are needed to navigate processes, increase user convenience, and improve patient safety.

We are currently searching a Senior Manager, Global Product Marketing (m/f/d) based in Munich.

Summary:

As a Senior Manager, Global Product Marketing, Surgical OR Tables, you have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer. You critically think through problems and communicate your ideas in a way that helps us compete. Your curiosity, love of learning, and active listening give you a significant understanding of healthcare and business. The Sr. Manager, Global Product Marketing, GSS OR Tables is an upstream Product Manager. This role oversees the strategic development, management, and growth of Baxter’s Operating Tables. The Sr. Global Product Marketing Manager leads and coordinates cross-functional teams in a matrix organization to drive profitable portfolio growth globally. This role will have 1 individual, a product manager reporting into it.

Essential Duties and Responsibilities:

• Develop deep understanding of global market dynamics & competitive insights
• Gather intelligence on macroenvironmental trends including manufacturing & technology, medical & innovation, regulatory and market access and sustainability
• Conduct competitive reviews in depth to gain an understanding of key competitors
• Collaborate with regional marketing partners to keep a pulse on market landscape changes and competitive moves
• Conduct market research to understand market trends, pain points and key problems to solve
• Collaborate with cross functional teams to develop customer unmet needs
• Lead research to understand concept preference, willingness to pay and preference share for new to market solutions
• Complete market development assessments to identify key barriers to adoption and next steps to overcome barriers (to establish solutions as the standard of care)
• Develop commercial release strategies, strategic plans, financial models & launch dashboards to support portfolio investment and growth
• Collaborate with product teams and strategic partners to develop comprehensive roadmaps to include growth opportunities (organic & inorganic), release cadences, evidence generation strategies and geographical expansion
• Conduct global product team meetings to review projects, address quality issues and gather needs from regional downstream marketing
• Lifecyle management of products, including product launch, phase-out, incremental improvements and line extensions
• Lead review of all geographical expansion business cases and initial regulatory assessments
• Drive alignment with regional marketing and business partners on market needs, go to market strategies and pricing

Qualifications:

• Demonstrated ability to collaborate and drive results across multiple business units and functions in a matrixed environment
• Broad understanding of global perspective – execution and communication styles
• Demonstrated skill in persuading individuals across functions, geographies, and seniority levels
• Ability to inspire and motivate others towards a common goal
• Proven track record of successfully influencing key stakeholders
• Strong written and verbal communication skills, with the ability to engage stakeholders at all levels, including executive-level presentations.
• Strong interpersonal skills, decisive decision-making, personal accountability, and self-motivation, with a collaborative mindset.
• Proven product management experience with success driving aligned, global initiatives that meet / exceed targets.
• Ability to travel 25% of the time (domestic and international)

Education and/or Experience:

• Bachelor’s degree, MBA preferred
• 10 years of professional experience in product management and / or marketing in a life sciences corporation (medical device, diagnostics or capital equipment experience preferred)
• 4 years product management experience for a device connectivity portfolio (hardware and software)
• 4 years upstream / global, regional, or country marketing experience

What we offer you

As an internationally active company, we offer you professional training opportunities and fair remuneration with above-average social benefits, a company pension scheme, a share plan for employees, 30 days vacation plus special leave, and additional insurance is a matter of course, for us.

For further information, please reach out to Mr Sebastian Lange via E-Mail: sebastian_lange@baxter.com

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

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Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

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